Guangzhou Cheung Ying Design Co., Ltd.
CHINA
Meet Guangzhou Cheung Ying Design Co., Ltd. - a powerhouse of good design, creativity and innovation based in China. Guangzhou Cheung Ying Design Co., Ltd.'s design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Guangzhou Cheung Ying Design Co., Ltd.'s impressive haul of 7 A' Design Awards that we showcase here. Spanning across categories such as Graphic and Packaging, Guangzhou Cheung Ying Design Co., Ltd.'s work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Guangzhou Cheung Ying Design Co., Ltd. masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Guangzhou Cheung Ying Design Co., Ltd.'s celebration of creativity and an unyielding quest for innovation.
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Boluo Dan Logo And Brand Design
Boluo Dan is a millennium temple fair, recognized as one of the national intangible cultural heritages. The logo integrates traditional symbolic elements such as the main architecture of the South Sea Temple and the Chinese character Nan, alongside locally distinctive totems, extending the brand's artistic application. It incorporates the Eastern philosophical concept of Heaven as round and Earth as square, embodying both traditional charm and contemporary essence, effectively promoting the dissemination and development of folk culture.
Boluo Dan is a millennium temple fair, recognized as one of the national intangible cultural heritages. The logo integrates traditional symbolic elements such as the main architecture of the South Sea Temple and the Chinese character Nan, alongside locally distinctive totems, extending the brand's artistic application. It incorporates the Eastern philosophical concept of Heaven as round and Earth as square, embodying both traditional charm and contemporary essence, effectively promoting the dissemination and development of folk culture.
Rosa Roxburghii Tea Packaging
In order to better communicate with consumers, enhance the local characteristics and charm of rosa roxburghii and tea culture, it combine the aesthetic feeling of traditional culture and modern elements to interpret the life concept of returning to original nature, and staying healthy and progressive embedded in the brand. The overall design is based on the "Chinese style" illustration of rosa roxburghii tea garden, which outlines the rigor from planting to selection of materials that is embedded in the brand, and conveys the essence of the fusion of Chinese tea and rosa roxburghii.
In order to better communicate with consumers, enhance the local characteristics and charm of rosa roxburghii and tea culture, it combine the aesthetic feeling of traditional culture and modern elements to interpret the life concept of returning to original nature, and staying healthy and progressive embedded in the brand. The overall design is based on the "Chinese style" illustration of rosa roxburghii tea garden, which outlines the rigor from planting to selection of materials that is embedded in the brand, and conveys the essence of the fusion of Chinese tea and rosa roxburghii.
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Rely on Hydrogen Corporate Identity
The brand logo of Rely on Hydrogen is designed in the form of Chinese characters, inspired by the circuit lines of the product and the traditional Chinese water hexagram graphics, the commonality of lines between each other is extracted, with extreme gray and bright yellow as the main colors, injecting a touch of warmth into the brand, which reflects the protection the hydrogen water health care products brings to consumers, giving the brand new temperament and connotation, allows a more complete interpretation of the new brand concept and visual extension.
The brand logo of Rely on Hydrogen is designed in the form of Chinese characters, inspired by the circuit lines of the product and the traditional Chinese water hexagram graphics, the commonality of lines between each other is extracted, with extreme gray and bright yellow as the main colors, injecting a touch of warmth into the brand, which reflects the protection the hydrogen water health care products brings to consumers, giving the brand new temperament and connotation, allows a more complete interpretation of the new brand concept and visual extension.
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ZhenYue Logo and Brand Identity
ZhenYue is a dried foods retailer, in order to better empower the new consumption experience of the company and strengthen the stickiness between consumers and the brand, in the design of the new brand logo, the traditional bamboo sieve drying form and the weaving process are combined, and the brand name letters z, h, e, n, y, u, e are interspersed and linked to each other, so that the arrangement form of each letter makes it look like the collection of different dried foods in the bamboo sifter, which interprets the connotation of the brand name of ZhenYue.
ZhenYue is a dried foods retailer, in order to better empower the new consumption experience of the company and strengthen the stickiness between consumers and the brand, in the design of the new brand logo, the traditional bamboo sieve drying form and the weaving process are combined, and the brand name letters z, h, e, n, y, u, e are interspersed and linked to each other, so that the arrangement form of each letter makes it look like the collection of different dried foods in the bamboo sifter, which interprets the connotation of the brand name of ZhenYue.
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Hocan Healthy Corporate Identity
Hocan healthy mainly develops intelligent technology products around hydrogen health care. In the design of the logo, showing the change process between water and hydrogen in the form of positive and negative shapes, and skillfully expressing the industrial features of the brand. The logo can continuously switch between two-dimensional and three-dimensional in terms of changes in different materials and processes, but it always remains recognizable. Its flexible three-dimensional shape is full of vitality and possibility.
Hocan healthy mainly develops intelligent technology products around hydrogen health care. In the design of the logo, showing the change process between water and hydrogen in the form of positive and negative shapes, and skillfully expressing the industrial features of the brand. The logo can continuously switch between two-dimensional and three-dimensional in terms of changes in different materials and processes, but it always remains recognizable. Its flexible three-dimensional shape is full of vitality and possibility.
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Cilly Beverage
The rosa roxburghii juice exclusively intended for young people which is called “Cilly” and supplying daily vitamin C energy. The overall design is created from the perspective of trendy and play, combined with the pop art, the brand name is symbolized and upgraded. In order to better highlight the nutritional value of rosa roxburghii, the product name tilting in the center of the can is presented by graffiti being the vision, combined with the abstract dynamic effect of splashing the juice, which makes the body of the can with more artistic layering and visual impact.
The rosa roxburghii juice exclusively intended for young people which is called “Cilly” and supplying daily vitamin C energy. The overall design is created from the perspective of trendy and play, combined with the pop art, the brand name is symbolized and upgraded. In order to better highlight the nutritional value of rosa roxburghii, the product name tilting in the center of the can is presented by graffiti being the vision, combined with the abstract dynamic effect of splashing the juice, which makes the body of the can with more artistic layering and visual impact.
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LEZAI Dental Clinic Logo and Brand Identity
The logo as a whole is applied with the inversion technique of graphic bottom in graphic design, which is to form a visual symbol with positive and negative shapes. The logo suggests the design philosophy and core values of the brand. It conveys the idea that women and children embrace dental health. The low-saturation brand colors create a relaxed and warm feeling, while the combined logo are used to convey the brand image of security, joy, and professionalism, consumers can clearly understand the service features and harmonious interaction conveyed by the brand.
The logo as a whole is applied with the inversion technique of graphic bottom in graphic design, which is to form a visual symbol with positive and negative shapes. The logo suggests the design philosophy and core values of the brand. It conveys the idea that women and children embrace dental health. The low-saturation brand colors create a relaxed and warm feeling, while the combined logo are used to convey the brand image of security, joy, and professionalism, consumers can clearly understand the service features and harmonious interaction conveyed by the brand.
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