Siyu Xu

Award-winning Designer from China

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Siyu Xu

Siyu Xu

CHINA

Meet Siyu Xu - a powerhouse of good design, creativity and innovation based in China. Siyu Xu's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Siyu Xu's impressive haul of 1 A' Design Awards that we showcase here. Spanning across categories such as Graphic, Siyu Xu's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Siyu Xu masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Siyu Xu's celebration of creativity and an unyielding quest for innovation.

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Lord Qu Visual Identity by Siyu Xu
Lord Qu Visual Identity
Lord Qu Visual Identity
Lord Qu is a visual identity created for a snack brand in Quzhou, China. The identity presents traditional Chinese food culture in a modern way for younger consumers. A character based on Confucius forms the central symbol, and the hair knot of the character is shaped like a steamed bun. Linear cartoon drawings connect the character with historical motifs such as the flying dragon, the Confucius Temple and auspicious clouds. A pig nose symbol is applied to steamers, tableware, lamps and seat backs in the restaurant space.
Lord Qu
436
8.73K

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