Victoria Ax
GERMANY
Meet Victoria Ax - a powerhouse of good design, creativity and innovation based in Germany. Victoria Ax's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Victoria Ax's impressive haul of 1 A' Design Awards that we showcase here. Spanning across categories such as Packaging, Victoria Ax's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Victoria Ax masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Victoria Ax's celebration of creativity and an unyielding quest for innovation.
View Profile Consult Now Hire NowThe wish was to create a package for some kind of food. When developing packaging, it is most important to be unpredictable. Since there are many stereotypical solutions on the market, something else should be sought, one should move away from the templates. And attention was paid on eating process itself such as taking and putting food in the mouth. This was a background to idea. People use the tongue to suck all sorts of sweets. Tongue-shaped lollipops create a surreal metaphor "tongue on (human) tongue".
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