Wen Liu

Award-winning Designer from China

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Wen Liu

Wen Liu

CHINA

Meet Wen Liu - a powerhouse of good design, creativity and innovation based in China. Wen Liu's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Wen Liu's impressive haul of 49 A' Design Awards that we showcase here. Spanning across categories such as Packaging and Wearable Technology, Wen Liu's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Wen Liu masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Wen Liu's celebration of creativity and an unyielding quest for innovation.

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Congtai Huofenzi V10 Packaging by Wen Liu
Congtai Huofenzi V10 Packaging
Congtai Huofenzi V10 Packaging
Congtai Huofenzi V10 is a packaging design for a premium baijiu, and it is the first zodiac themed release in the Huofenzi V Series. The bottle illustration shows a snake drawn by the aroma of Congtai baijiu, travelling from afar and transforming after drinking. The snake curves into a V shape that blends with the series logo. Molecular and yeast motifs, rice and traditional patterns are woven into the body of the snake. The illustration is applied to the glass bottle by a decal firing process. The bottle measures 105 by 105 by 308 millimetres.
Congtai Huofenzi V10
2.93K
58.54K
Congtai Huofenzi Baijiu Packaging by Wen Liu
Congtai Huofenzi Baijiu Packaging
Congtai Huofenzi Baijiu Packaging
Congtai Huofenzi is a packaging design for a Chinese baijiu aimed at young consumers. The visual concept is based on the movement of water and the active nature of liquor molecules, expressed through a central motif named the Eye of Vitality. The bottle carries a dynamic embossed texture and a brand emblem inlaid on a resin plaque. A contoured indentation at the center of the bottle supports a comfortable grip. The outer box is wrapped in wood-grain paper, while layered specialty papers form a flowing pattern that recalls mountains and rivers.
Congtai Huofenzi
2.82K
56.41K
Aquafam Packaging by Wen Liu
Aquafam Packaging
Aquafam Packaging
Aquafam is a bottle designed for premium natural mineral water. The bottle is made of high white glass and shaped with rounded shoulders and a recessed base that recall karst mountain forms. Symbols inspired by the Hongya Tianshu petroglyphs are formed directly during molding, creating a tactile intaglio texture and reducing the use of ink. The cap is embossed with an ichthyosaur fossil motif and uses a standard twist off aluminum closure. The outer packaging is made of corrugated material from recycled pulp and is printed in two colors only.
Aquafam
1.71K
34.28K
Zhang Gong Lao Jiu Packaging by Wen Liu
Zhang Gong Lao Jiu Packaging
Zhang Gong Lao Jiu Packaging
Zhang Gong Lao Jiu is a packaging design for an aged Chinese baijiu. The bottle is made of coarse terracotta with embossed details, and the form recalls the accidental deformations of pottery shaped on a spinning wheel. The rough surface gives the bottle a strong tactile quality. The cap is made of plastic with a simulated wood grain finish and meets strict sealing standards. The outer box combines natural cork oak with metal, adding thermal insulation and shock absorption for safe transport. The design is centered on touch.
Zhang Gong Lao Jiu
1.09K
21.76K
Guojiao 1573 Baijiu Packaging by Wen Liu
Guojiao 1573 Baijiu Packaging
Guojiao 1573 Baijiu Packaging
Guojiao 1573 is a limited-edition packaging design for a premium Chinese baijiu. The design draws on the loong, an auspicious figure in Chinese culture. Three-dimensional sculpting presents the loong across both the bottle and the outer packaging, and parts of the figure stay concealed within the forms. The bottle is made with an ancient kiln-fired ceramic technique and is shaped by hand. The package measures 205 by 170 by 295 millimetres. The calm and refined form invites the consumer to explore and open the package.
Guojiao 1573
1.05K
21.09K
Fenjiu Jujiang Lingqiong Packaging by Wen Liu
Fenjiu Jujiang Lingqiong Packaging
Fenjiu Jujiang Lingqiong Packaging
Fenjiu Jujiang Lingqiong is a packaging design for a Chinese baijiu spirit. The mountain shaped outer cover recalls the Luliang Mountains, the birthplace of the brand, and can be lifted to reach the bottle inside. The bottle has a small mouth and a pointed base, a form used in Chinese baijiu making about six thousand years ago. The bottle is shaped by hand in ceramic and finished with a gemstone glaze. The outer packaging uses platinum crystal and high temperature metal coloring. The sculptural form allows viewing from all sides.
Fenjiu Jujiang Lingqiong
1.07K
21.35K
Zhang Gong Lao Jiu 1975 Baijiu Packaging by Wen Liu
Zhang Gong Lao Jiu 1975 Baijiu Packaging
Zhang Gong Lao Jiu 1975 Baijiu Packaging
Zhang Gong Lao Jiu 1975 is packaging designed for a Chinese liquor. The overall form takes inspiration from the century-old locust trees that grow on the distillery grounds. The outer box is made of eco-friendly pulp, and the bark texture is formed by embossing instead of ink printing. The bottle is fired with Chinese white glaze, and kiln transformation creates natural patterns in some areas. The bottle surface recalls the worn texture of old fermentation pits. The package measures 125 by 125 by 290 millimeters.
Zhang Gong Lao Jiu 1975
1.1K
22.05K
Zui San Qiu Baijiu Packaging by Wen Liu
Zui San Qiu Baijiu Packaging
Zui San Qiu Baijiu Packaging
Zui San Qiu is a packaging design for baijiu, a traditional Chinese spirit. The surface of the bottle is made from locally sourced gabbro, shaped by skilled artisans, and the natural texture of the stone is left exposed. The bottle has soft organic curves that allow a comfortable grip. The outer box is made from a composite of regenerated leather fibers and natural rubber, which gives a smooth tactile quality. After use, the bottle can be reused as a candlestick, vase or water jug, and the box can serve as a storage container.
Zui San Qiu
1.07K
21.46K
Zhen Yuan Zeng Baijiu Packaging by Wen Liu
Zhen Yuan Zeng Baijiu Packaging
Zhen Yuan Zeng Baijiu Packaging
Zhen Yuan Zeng is a packaging design for an aged baijiu, a traditional Chinese spirit. The bottle is made of ceramic and shaped as a modern version of the traditional liquor jar. Precise geometric facets refine the classic form and reduce its visual weight. The rippled cap refers to the slow aging of the liquor inside the jar. The bottle is wrapped in sulphate paper, which softens the outline and partly conceals the form. The paper is peeled away by the consumer, so the bottle is revealed step by step. The package measures 85 by 85 by 165 millimeters.
Zhen Yuan Zeng
1.72K
34.33K
Longpai Soy Sauce Packaging by Wen Liu
Longpai Soy Sauce Packaging
Longpai Soy Sauce Packaging
Longpai Soy Sauce is a packaging design for a premium soy sauce intended for Hunan style stir fry cooking. The bottle is made of clear glass and measures 73.5 by 73.5 by 217.5 millimetres. A paper label contrasts with the glass and carries cultural motifs drawn from Hunan cuisine and from traditional small vat brewing and sun drying methods. The bottle form is shaped for a secure grip and controlled pouring during fast cooking. The design links the product to its cooking context and improves recognition on retail shelves.
Longpai Soy Sauce
956
19.13K
Xiaoyou Cultural Creative Liquor Packaging by Wen Liu
Xiaoyou Cultural Creative Liquor Packaging
Xiaoyou Cultural Creative Liquor Packaging
Xiaoyou Cultural Creative Liquor is a ceramic bottle and packaging design for a Chinese spirit. The bottle takes its form from the Xiaoyou, an owl shaped bronze liquor vessel of the Shang Dynasty held in the Shanxi Museum. Serpent, wing and Kui dragon motifs are simplified into clean lines. The body is made of matte black Jingdezhen ceramic and is detailed with metallic gilding, while the cap and drinking set combine ceramic and metal. The owl shaped outer lid is twisted open by hand, repeating the way the original vessel was used.
Xiaoyou Cultural Creative Liquor
931
18.63K
Xi Feng Jiu Baijiu Packaging by Wen Liu
Xi Feng Jiu Baijiu Packaging
Xi Feng Jiu Baijiu Packaging
Xi Feng Jiu Tian Qi is a packaging design for a premium Chinese baijiu. The bottle is made of local crystal, electroplated with gold and finished with laser engraved patterns. The cap is made of aluminium alloy and set with crystal diamond cuts. The form of the cap draws on the phoenix crown worn by brides in ancient China. The gift box is made of acrylic and has a distinctive shape. The lid rises like a curtain and gradually reveals the bottle. The movement recalls the lifting of the red veil in traditional Chinese weddings.
Xi Feng Jiu
447
8.95K
Dream Of The Blue Packaging by Wen Liu
Dream Of The Blue Packaging
Dream Of The Blue Packaging
Dream Of The Blue is a bottle package designed for a premium Chinese baijiu. The bottle keeps the classic brand silhouette and adds an armor motif drawn from the film Investiture of the Gods, with finely carved ancient patterns across the surface. The entire bottle, including the armor relief, is formed as a single piece of glass through a one-piece molding process, which keeps production costs low. The front emblem is made from recycled aluminum. The package measures 105 by 105 by 308 millimeters.
Dream Of The Blue
442
8.86K
Lidu Sorghum 1308 Alcoholic Beverage Packaging by Wen Liu
Lidu Sorghum 1308 Alcoholic Beverage Packaging
Lidu Sorghum 1308 Alcoholic Beverage Packaging
It carries a strong sense of history and humanistic care. The gradient gold electroplating is applied to represent the gold-like preciousness of the ancient pit and microbes, serving as an endorsement for the exceptional quality of Lidu Sorghum 1308. And such elements as the sealing wax seal and the national treasure certificate label are provided as corroborative evidence. The core creative element and auxiliary elements are combined to create a coordinated balance highlighting the luxury.
Lidu Sorghum 1308
2.22K
44.32K
Chateau Loulan Packaging by Wen Liu
Chateau Loulan Packaging
Chateau Loulan Packaging
Chateau Loulan is a packaging design for a low-alcohol semi-sweet white wine produced in China. The label is made of metal with partial coloring and a frosted finish, and it depicts the legendary figure known as the Loulan Beauty. Openwork inspired by the flying white technique of Chinese calligraphy forms a semi-transparent window that reveals the color of the wine inside. Calligraphic strokes at the base of the bottle recall the desert landscape of the winery. The bottle measures 76 by 76 by 300 millimeters.
Chateau Loulan
240
4.81K
Jinzhongzi Baijiu Packaging by Wen Liu
Jinzhongzi Baijiu Packaging
Jinzhongzi Baijiu Packaging
Jinzhongzi is a packaging design for a premium baijiu produced in Anhui Province, China. The spirit is presented in a crystal glass bottle whose lower part is wrapped in woven bamboo strips and finished with a spray-painted coating. The bamboo weave refers to the traditional storage method of the brand, in which bamboo strips are woven around specially treated jars used for aging the liquor. The bottle measures 145 by 115 by 275 millimeters. The woven detail adds a tactile quality to the package and supports the identity of the brand.
Jinzhongzi
260
5.21K
San Liang Jiang Beverage by Wen Liu
San Liang Jiang Beverage
San Liang Jiang Beverage
San Liang Jiang is packaging for a liquor inspired by the culture of Sanxingdui, an ancient site in Chinese history. The ceramic bottle takes its form from a bronze human face, and the upper part of the bottle can be used as a cup. Spray paint and gold stamping are applied to the surface, and black is the main colour. The bottle is wrapped in a clay-like material and placed inside a convex tin box measuring 250 by 175 by 100 millimetres. Small shovels, brushes and hammers are included, so the bottle is uncovered like an excavated relic.
San Liang Jiang
8.84K
176.77K
Nianfenyuanjiang Gu3o Alcoholic Beverage Packaging by Wen Liu
Nianfenyuanjiang Gu3o Alcoholic Beverage Packaging
Nianfenyuanjiang Gu3o Alcoholic Beverage Packaging
Gu30 is a bottle designed for baijiu, a traditional Chinese spirit. The design continues the Nianfenyuanjiang product line and keeps the established bottle shape and the dragon motif. The bottle is made with sarin, a bright and transparent material, so the carved dragon texture appears clearer and the liquid inside is easier to see. Glass, plastic, acrylic and paper are used in the packaging. Imperial elements recall the long brewing history of the distillery. The design aims to place the product in the premium segment of the baijiu market.
Nianfenyuanjiang Gu3o
1.46K
29.18K
Dream of the Blue Manual Class Alcoholic Beverage Packaging by Wen Liu
Dream of the Blue Manual Class Alcoholic Beverage Packaging
Dream of the Blue Manual Class Alcoholic Beverage Packaging
Dream of the Blue Manual Class is packaging for a premium baijiu, a traditional Chinese distilled spirit. The bottle has a teardrop shape and is finished in dark blue with metallic gold. The glass is sandblasted and then coated with hammer finish paint, giving a soft and warm surface similar to cellar mud. Engravings show an arch from the Classical Gardens of Suzhou and twelve key moments of the brand. The presentation box combines blue variegated leather with wood textured paper and hot pressed detailing. A four code system protects the packaging against counterfeiting.
Dream of the Blue Manual Class
1.45K
29.07K
Metaura Pro Smark Wearable Air Condition by Wen Liu
Metaura Pro Smark Wearable Air Condition
Metaura Pro Smark Wearable Air Condition
Metaura Pro Smark is a wearable air conditioner worn around the neck. The device combines semiconductor cooling plates with a vapor chamber to spread cooling evenly over a large area. The outer surface is made of skin-friendly silicone to avoid skin irritation and the risks of excessive cold. Sensors measure the ambient temperature, and an intelligent control system adjusts the power and the working mode to keep the wearer within a comfortable range. Heat therapy is also offered to relieve neck fatigue. The unit powers on when worn and switches off when removed.
Metaura Pro Smark
30.42K
608.34K
Nverhong Guihualinzang Alcoholic Beverage Packaging by Wen Liu
Nverhong Guihualinzang Alcoholic Beverage Packaging
Nverhong Guihualinzang Alcoholic Beverage Packaging
Shaoxing Nverhong Winery Co., Ltd. has a long history. Founded in 1919, it is a representative of Huangjiu. It is located in Shangyu Dongguan, Shaoxing City, Zhejiang Province. It is one of the backbone enterprises of Huangjiu industry in China and the vice-chairman unit of the Branch of the China Alcohol Industry Association.Nuerhong Huangjiu is brewed with the finest white glutinous rice, with a clear and transparent colour, a mellow yet rich taste and a strong and long-lasting aroma.
Nverhong Guihualinzang
1.3K
25.91K
Mminni Alcoholic Beverage Packaging by Wen Liu
Mminni Alcoholic Beverage Packaging
Mminni Alcoholic Beverage Packaging
Mminni is a packaging design for a brandy created for young consumers. The set contains a base wine, a blended wine and a group of mixing tools, so a personal flavor can be prepared without buying extra products. The letter X stands for the unknown and for open possibilities, and color is used to move the product away from the traditional look of brandy. The bottles are made of glass with a decorating firing process, and the box is formed by plastic molding. The set measures 198.8 by 122.8 by 122.8 millimeters.
Mminni
1.65K
33.02K
Gogoon Alcoholic Beverage Packaging by Wen Liu
Gogoon Alcoholic Beverage Packaging
Gogoon Alcoholic Beverage Packaging
Gogoon is a bottle and packaging design for baijiu, a Chinese distilled spirit. The bottle has a simple cylindrical form that expresses purity. The shoulder carries a hammer pattern that refers to careful craftsmanship. The body is finished with a fine daylight grain texture that reflects light across the surface. The cap combines metal, leather grain and wood, giving a plain shape a rich texture. The bottle measures 75 mm in width, 75 mm in depth and 260 mm in height. The design presents baijiu in a light luxury style for a new group of consumers.
Gogoon
2K
40.08K
Shuanggou Shengfang Alcoholic Beverage Packaging by Wen Liu
Shuanggou Shengfang Alcoholic Beverage Packaging
Shuanggou Shengfang Alcoholic Beverage Packaging
Shuang Gou Sheng Fang is a packaging design for a Chinese liquor. The package holds two separate bottles. The small upper bottle contains liquor of 68 percent alcohol by volume, and the large lower bottle contains liquor of medium strength. Each bottle can be enjoyed alone, or the two liquors can be blended freely to create different tastes. Two covers made of ABS and PE are plated in rose gold and joined by a lock, which prevents leakage and makes opening easier. The box and the bottles are decorated with gem shapes inspired by the roofs of historic distilleries.
Shuanggou Shengfang
937
18.75K
Ocean Blue Alcoholic Beverage Packaging by Wen Liu
Ocean Blue Alcoholic Beverage Packaging
Ocean Blue Alcoholic Beverage Packaging
Ocean Blue is a packaging design for a baijiu spirit. The bottle follows the proportions of the Fibonacci spiral, giving a balanced and dynamic form that is easy to hold and open. The upper part is finished with golden sparks that recall beach sand, while the lower part is coloured in sea blue. Copper plate lithography, cat-eye making and embossing are used to improve the surface texture. The outer box is made of grey board paper with a white board interior, a foam pad and a woven blister. A coded system links each bottle, box and case to help protect the product from counterfeiting.
Ocean Blue
974
19.48K
Dream Dance Ice Ribbon Alcoholic Beverage Packaging by Wen Liu
Dream Dance Ice Ribbon Alcoholic Beverage Packaging
Dream Dance Ice Ribbon Alcoholic Beverage Packaging
Dream Dance Ice Ribbon is a packaging set for a Chinese baijiu spirit. The set is a blind box that holds four bottles in one case. Each bottle refers to one of four winter sports: speed skating, figure skating, curling and ice hockey. The crystal cap is engraved on the inside with a three-dimensional form for each sport. The bottle body is luminous, and the base shape is adapted from the Ice Ribbon of the National Speed Skating Oval, combined with an infinity symbol. The box is finished with bronzing, embossing and snowflake printing.
Dream Dance Ice Ribbon
700
14.01K
Fanwu Xiangyin Tea Beverage by Wen Liu
Fanwu Xiangyin Tea Beverage
Fanwu Xiangyin Tea Beverage
Fanwu Xiangyin Tea is a packaging design for Pu'er tea from Xishuangbanna in Yunnan, China. The illustration takes the shape of an elephant head and combines tea gardens, tea trees, tea pickers and animals of Yunnan. The outer box is made of a compressed wood material that is non-polluting, degradable and eco-friendly. The box is light and easy to carry. The tea is held in a metal jar with a handle, and the jar can be reused after the tea is finished. The design presents traditional tea culture in a contemporary form and supports environmental awareness.
Fanwu Xiangyin Tea
1.92K
38.5K
East Travel Alcoholic Beverage Packaging by Wen Liu
East Travel Alcoholic Beverage Packaging
East Travel Alcoholic Beverage Packaging
East Travel is a packaging design for baijiu, a traditional Chinese distilled spirit. The bottle uses a simple cylindrical glass form that is convenient for mass production. The cap is shaped after water ripples, a reference to the high quality water used in brewing. The label is made of special paper, and the illustration and the product name are bronzed. The outer packaging is made of pressed bagasse, the fibre left after the sugarcane is fermented, a material that degrades naturally. The design draws on Chinese folk culture and on traditional brewing methods.
East Travel
955
19.12K
Dream Of The Blue Baijiu Packaging by Wen Liu
Dream Of The Blue Baijiu Packaging
Dream Of The Blue Baijiu Packaging
Dream of the Blue M6 Plus adopts a luxury design which reflects a modern aesthetics. The blue bottle and gold label with a drip decoration shows a low-key luxury and brings out international taste. It takes "Dream Drop" as the origin of creativity, uses water drop bottle and crystal cover as the styling symbol. The structure is natural and the transition is smooth from top to bottom. With the innovative technology and more high-grade texture of material, the quality has also highly improved. The design integrates modeling, color, craftsmanship and ergonomic function.
Dream Of The Blue
2.31K
46.22K
Gui Jiu Shi Jia Alcoholic Beverage Packaging by Wen Liu
Gui Jiu Shi Jia Alcoholic Beverage Packaging
Gui Jiu Shi Jia Alcoholic Beverage Packaging
Gui Jiu Shi Jia is a packaging design for a Chinese baijiu spirit. The bottle is square at the front, while the view from above combines square and round forms. The shape refers to a cultural idea that joins firm principles with flexible thinking. The label carries a batik welcoming bird pattern from Guizhou, a traditional sign of hospitality. The bottle is finished by spraying, baking and brushing, and the neck sleeve is covered with leather. The box uses special paper, fiber board, silver foil and metal signage. A four-code system supports protection against counterfeiting.
Gui Jiu Shi Jia
706
14.13K
Sky Blue Alcoholic Beverage Packaging by Wen Liu
Sky Blue Alcoholic Beverage Packaging
Sky Blue Alcoholic Beverage Packaging
Sky Blue is a packaging design for a Chinese liquor. The bottle has a smooth, streamlined form based on the Fibonacci spiral, which gives balanced proportions and makes the bottle easy to hold and open. The cap is shaped as an eye, used as a symbol of the product. An environmentally friendly glazing process gives the glass a delicate and smooth surface and reduces harm to the environment. The blue colour recalls the aurora. The box uses a five-in-one structure that strengthens protection against counterfeiting.
Sky Blue
826
16.53K
Wiseman Beer Beverage by Wen Liu
Wiseman Beer Beverage
Wiseman Beer Beverage
Wiseman Beer is a packaging design for a bottled beer aimed at young consumers in China. The bottle is made of glass and plastic, the cap is made of metal, and the label is made of paper. A bold red and white icon is applied directly to the bottle, and a large red area expresses energy and passion. The packaging measures 230 millimetres in width, 60 millimetres in depth and 60 millimetres in height. The intent is to give beer packaging a modern look that matches the free and playful character of young people.
Wiseman Beer
1.58K
31.52K
Cong Tai Baijiu Beverage by Wen Liu
Cong Tai Baijiu Beverage
Cong Tai Baijiu Beverage
Cong Tai Baijiu is a commemorative packaging design for a Chinese spirit released for the year of the rat. The main motif is drawn from the door catch of traditional Chinese architecture, referring to the rat as the first zodiac animal that opens the year. The inner label combines the forms of a rat and a coin to suggest wealth and good fortune, while the outer ring uses a radiant pattern for a lively effect. The bottle is made of ceramic with a marble texture and is finished by water transfer printing.
Cong Tai Baijiu
1.48K
29.57K
Flower to Flora Tea by Wen Liu
Flower to Flora Tea
Flower to Flora Tea
Flower to Flora is a packaging design for a flower tea from Xishuangbanna, Yunnan Province, China. The illustration combines a peacock, a leafy tea tree, local flowers and a girl who lives in the rainforest. The scene shows a harmonious relation between people and nature. The illustration colours are taken from the ethnic costumes of Xishuangbanna. The outer box is made of black special paper with a tree texture and is finished with printing and bronzing. The box measures 340 mm in length, 120 mm in width and 240 mm in height.
Flower to Flora
1.43K
28.57K
Happy Ginger Ale Beverage by Wen Liu
Happy Ginger Ale Beverage
Happy Ginger Ale Beverage
Happy Ginger Ale is a packaging design for a ginger beverage sold in aluminum cans. Each can measures 115 millimeters in length, 66 millimeters in width and 66 millimeters in height. The main visual is a hand drawn illustration of four characters named Ginger Man, Ginger Lady, Ginger Grandma and Ginger Kid. The four figures represent men, women, older people and children. Each character holds a can and shows a satisfied expression. The simple and lively style aims to build an emotional connection and to invite consumers to taste the ginger flavor.
Happy Ginger Ale
1.43K
28.65K
Yingjiagong Baijiu Beverage by Wen Liu
Yingjiagong Baijiu Beverage
Yingjiagong Baijiu Beverage
Yingjiagong Baijiu is a packaging design for a Chinese distilled spirit. The shape of the Dabie Mountain is used as the main design element. Traditional Chinese ink painting and line drawing are combined to form the mountain image. A large area of white space is applied, and green is the main color. The outer box is made of plastic to reduce cost and allow recycling. The bottle and the cap are made of ceramic with a sprayed finish. The box measures 136 mm in length, 116 mm in width and 290 mm in height. The design presents the natural fermentation setting of the distillery.
Yingjiagong Baijiu
1.56K
31.18K
Xin You Ran Baijiu Beverage by Wen Liu
Xin You Ran Baijiu Beverage
Xin You Ran Baijiu Beverage
Xin You Ran Baijiu is a packaging design for a Chinese liquor released for a zodiac year. The main visual image combines Chinese calligraphy with landscape painting. The bold outline of the calligraphy is joined with the spatial depth and fine detail of the painting, so the two art forms read as one image. The theme is Hai, the sign of the pig in the Chinese zodiac. Paper, ceramic and wood are used together to express Chinese cultural character. The box measures 180 mm in length, 150 mm in width and 320 mm in height.
Xin You Ran Baijiu
1.47K
29.38K
Si Te Baijiu Beverage by Wen Liu
Si Te Baijiu Beverage
Si Te Baijiu Beverage
Si Te Baijiu is a packaging design for a Chinese liquor. The packaging is decorated with the Baoxiang Flower, an ancient Chinese pattern that carries the meaning of treasure and long life. The pattern is combined with bold oriental colors to form a contemporary Chinese aesthetic. The package is made of special paper and silk cloth, and the front side is produced with a weaving process. The product name is presented on a metal card. The bottle is ceramic with a roasted flower finish. The package measures 165 mm in length, 135 mm in width and 320 mm in height.
Si Te Baijiu
1.52K
30.4K
Yedao Lugui Baijiu Beverage by Wen Liu
Yedao Lugui Baijiu Beverage
Yedao Lugui Baijiu Beverage
Yedao Lugui Baijiu is a packaging design for a liquor brand from Hainan Province in southern China. Eight well-known scenic spots of Hainan are presented as illustrations on the front of the glass bottle. The neck label is set apart by a different colour. The outer box is made of acrylic and paper, so the illustrated bottle inside can be clearly seen. Gold stamping and silk printing are applied to the box, and the bottle is finished with a roasted flower craft. The simple blue colour scheme reflects the local culture and tourism of Hainan.
Yedao Lugui Baijiu
1.44K
28.83K
Mingluye Alcoholic Beverage Packaging by Wen Liu
Mingluye Alcoholic Beverage Packaging
Mingluye Alcoholic Beverage Packaging
Mingluye is a packaging design for a baijiu, a traditional Chinese spirit made mainly from mung beans. The bottle shape is inspired by the mung bean, which is also used as a Chinese medicinal material. White vertical bars on the bottle recall the germ of the bean and refer to new life. The bottle body is embossed with patterns of mung bean leaves, stems and fruit, and the cap has a natural earth texture. The outer box is made of special paper with bronzing and embossing. The packaging is kept simple to limit the use of materials.
Mingluye
941
18.82K
Lidugaoliang Baijiu Alcoholic Beverage Packaging by Wen Liu
Lidugaoliang Baijiu Alcoholic Beverage Packaging
Lidugaoliang Baijiu Alcoholic Beverage Packaging
Lidugaoliang Baijiu is a packaging design for a Chinese distilled liquor. The bottle has a smoothly curved form and is embossed with sorghum elements. The round cap and the circle on the outer box are based on porcelain of the Yuan Dynasty, the period in which the brewing of this liquor began. The angled label is made of leather. The outer box combines leather and metal and is opened by turning a circular disc. The green tone was deepened to suit a high-end product. The packaging measures 120 mm in width, 120 mm in depth and 330 mm in height.
Lidugaoliang Baijiu
907
18.16K
Deng Long Ji Alcoholic Beverage Packaging by Wen Liu
Deng Long Ji Alcoholic Beverage Packaging
Deng Long Ji Alcoholic Beverage Packaging
Deng Long Ji is a packaging design for wine, created for a Chinese wine brand. The bottle shape is derived from the traditional Chinese lantern, a form associated with prosperity and celebration. The bottle cap is decorated with a Chinese window lattice pattern. The gift box is made of decorated fired acrylic and the bottle is made of decorated fired glass. The box measures 109.02 by 109.02 by 280.5 millimeters. The design presents wine through a contemporary Chinese aesthetic and aims to change the common view of wine as a purely Western product.
Deng Long Ji
960
19.22K
Yanghe Personal Letters Baijiu Packaging by Wen Liu
Yanghe Personal Letters Baijiu Packaging
Yanghe Personal Letters Baijiu Packaging
Yanghe Personal Letters Baijiu is packaging for a Chinese spirit produced in Suqian, Jiangsu province, an area known for its liquor production. The design presents the calligraphy of Chinese literati in the form of handwritten letters, while a local map shows the rivers, lakes and wetland that surround the distillery. The bottle is made of ceramic with a matte white glaze, and the bottle cap can be used as a drinking cup. The outer box is made of environmentally friendly corrugated paper wrapped with a paper cover, and the box opens easily.
Yanghe Personal Letters Baijiu
724
14.5K
Zhanggong Times Alcoholic Beverage by Wen Liu
Zhanggong Times Alcoholic Beverage
Zhanggong Times Alcoholic Beverage
Zhanggong Times is a packaging design for a Baijiu produced in Jiangxi province, China. The bottle is made of ceramic with decorative firing. The front of the box uses goffered paper, and the main logo is placed on a metal plate. The design takes inspiration from Ganzhou, known as a birthplace of red culture. Red is used as a symbolic color and is combined with auxiliary graphics. A calm illustration shows regional geographic and historical elements, including the Gan River. The package measures 160 by 120 by 330 millimeters.
Zhanggong Times
827
16.55K
Classic Blue Sealed Baijiu Alcoholic Beverage Packaging by Wen Liu
Classic Blue Sealed Baijiu Alcoholic Beverage Packaging
Classic Blue Sealed Baijiu Alcoholic Beverage Packaging
Classic Blue Sealed Baijiu is a packaging design for a traditional Chinese spirit. The bottle is made of ivory white ceramic and has a square body that recalls the form of a pavilion. Corrugated lines on the side suggest a rope knot and an ear of wheat, one of the raw materials used for Baijiu. Illustrations in the style of ink painting present three themes linked to the city of Suqian. The outer box is made of paper with leather craftsmanship. The design refers to the ancient custom of sealing Baijiu in pottery jars for aging.
Classic Blue Sealed Baijiu
792
15.85K
Akimbo Coffee Beer Beverage by Wen Liu
Akimbo Coffee Beer Beverage
Akimbo Coffee Beer Beverage
Akimbo Coffee Beer is a packaging design for two craft coffee beers created through a partnership between a coffee brand and a brewery. The beers are sold in aluminum cans, and the outer box measures 115 millimeters in length, 66 millimeters in width and 66 millimeters in height. A hand-painted illustration and a retro hand-drawn font give the cans a relaxed and refreshing character. The illustration shows the mascots of both brands surfing at the seaside. The design addresses young consumers and states clearly that the drink is alcoholic.
Akimbo Coffee Beer
791
15.84K
Hanwu Liquan 1974 Beverage by Wen Liu
Hanwu Liquan 1974 Beverage
Hanwu Liquan 1974 Beverage
Hanwu Liquan 1974 is a packaging design for a Chinese liquor series. The bottle is made of transparent frosted glass with roasted gold detailing, while the cap and the tag are made of metal. The blue color of the bottle is inspired by jade from the Han Dynasty. Two dragons, based on Han Dynasty dragon patterns, form the main visual element. The shape and the structure follow a minimalist modern style. The packaging box measures 88 mm in length, 88 mm in width and 227.5 mm in height. The design presents traditional Chinese culture in a contemporary form.
Hanwu Liquan 1974
926
18.53K
Yuyuan Road Baijiu Beverage by Wen Liu
Yuyuan Road Baijiu Beverage
Yuyuan Road Baijiu Beverage
Yuyuan Road Baijiu is a packaging design for a Chinese liquor produced in Maotai town, Guizhou province. The design is inspired by Yuyuan Road, a historic street in Shanghai, and by the main building on that street. The logo shows an element of the Paramount, a landmark building and cultural symbol in Shanghai. The outer box is made of recycled plastic, the bottle is ceramic with gold spray paint, and the cover is plastic. The box measures 100 by 100 by 290 millimetres. The packaging aims to convey Shanghai culture to consumers.
Yuyuan Road Baijiu
872
17.44K
Lidu Sorghum Baijiu Beverage by Wen Liu
Lidu Sorghum Baijiu Beverage
Lidu Sorghum Baijiu Beverage
Lidu Sorghum Baijiu is a packaging design for a Chinese sorghum liquor. The bottle is made of crystal glass sprayed in green, and the bottle label and neck label use aged special paper. The cap combines metal and plastic, while the outer box is made of black special paper with gold and black patterns. The packaging measures 70 mm in length, 70 mm in width and 260 mm in height. The form is based on the original bottle prototype and follows a contemporary minimalist style. Simplified materials reduce waste and suit the taste of younger consumers.
Lidu Sorghum Baijiu
866
17.32K

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