Gravity Design Team
TURKEY
Meet Gravity Design Team - a powerhouse of good design, creativity and innovation based in Turkey. Gravity Design Team's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Gravity Design Team's impressive haul of 3 A' Design Awards that we showcase here. Spanning across categories such as Interior and Consumer Electronics, Gravity Design Team's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Gravity Design Team masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Gravity Design Team's celebration of creativity and an unyielding quest for innovation.
View Profile Consult Now Hire NowLocated in Istanbul, Maslak an area of 236 m2 is designed for Urban Riders. The main purpose is transforming the office building into a dynamic, powerful and modern spinning studio. Architectural elements such as concrete ceilings and walls, ventilation pipes are completed with brick surfaces and metal material and transformed into an industrial space. Comfortable seats to rest between the exercises were placed in front of the bicycle-themed brick wall and the dynamic line was maintained.
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Homemade Cafe is a new idea of the brand, Macrocenter, which is one of the biggest premium local grocery store chains in Turkey. The cafe is integrated to the supermarket to serve daily their fresh, homemade products while making their guests enjoy the cosy atmosphere and natural surrounding. The cafe offers a self-service food cart where customers can order and pay quickly for their meal, and eat at the table enjoying the calm and relaxed atmosphere in company with the special tastes. Most of the furnitures used in design were custom-made. The cafe is also convenient for business meetings.
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The aim was to solve the problems of having not enough cold beverage stocks in the markets. According to the researches, the sales of beverages increase when they are cold. The data shows that 84 percent of customers prefer cold beverages over warm beverages. The product cools beverage which recommended consumption tempreture is 4 to 6 Celcius by placing a new cooling system directly into regular market shelves in 6 hours. New design language form was created by disrupting common vertical layouts of coolers. By arranging the beverage stock horizontally, cooling in limited spaces was solved.
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