Jesvin Yeo
SINGAPORE
Meet Jesvin Yeo - a powerhouse of good design, creativity and innovation based in Singapore. Jesvin Yeo's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Jesvin Yeo's impressive haul of 2 A' Design Awards that we showcase here. Spanning across categories such as Print and Giftware, Jesvin Yeo's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Jesvin Yeo masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Jesvin Yeo's celebration of creativity and an unyielding quest for innovation.
View Profile Consult Now Hire NowThe book uses 3D embossing to document and highlight the intricate details of the works meticulously crafted by traditional Singaporean artisans, from paper dragon boats and Indian jewelry to Peranakan beaded shoes. The color pages symbolize the rise and fall of traditional crafts, as the industry begins its developmental period (dull) to its golden age (yellow) and gradually fades (white). A pastel chalk is attached for readers to shade the pages and discover the lost arts of this intangible cultural heritage of Singapore, as only we humans can safeguard, support and bring it back.
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Making with the traditional method of dried bean sprout husks, the Bean Dolls feature four symbolic figures of Singapore old Chinatown: Towkay, Kopi uncle, Samsui woman and Majie. They helped built the old Singapore through creating jobs, providing cuppa comfort, building infrastructure and providing childcare, respectively. With the effort of the current Chinatown elderly, the bean dolls are designed as a wrist rest, a cuddly toy or a memento of the old trades. It aims to serve as a muse for local history discovery and encourage the younger generations to probe further into their culture.
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