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Meet XIONGBO DENG - a powerhouse of good design, creativity and innovation based in China. XIONGBO DENG's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in XIONGBO DENG's impressive haul of 2 A' Design Awards that we showcase here. Spanning across categories such as Packaging, XIONGBO DENG's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, XIONGBO DENG masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores XIONGBO DENG's celebration of creativity and an unyielding quest for innovation.

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Guo Cui Wu Du Chinese Baijiu by XIONGBO DENG
Guo Cui Wu Du Chinese Baijiu
Guo Cui Wu Du Chinese Baijiu
This white spirit product, named Guocui Wudu, is from Henan Province, China. The liquor is made from five traditional Chinese medicinal materials that are soaked and brewed. On the market, competitive products more or less contain some dregs left during the brewing process. By contrast, the biggest selling point of this product is that through multiple processes, the purity of the liquor approximates a zero-impurity state, which gives consumers a stronger sense of security. Therefore, designers determined "cleanliness" as the keynote of package design to manifest the biggest feature.
Guo Cui Wu Du
Zhi Hou Chinese Baijiu Packaging by XIONGBO DENG
Zhi Hou Chinese Baijiu Packaging
Zhi Hou Chinese Baijiu Packaging
This is a citrus flavored Chinese Baijiu called "Zhi Hou". In Yunnan, China, people will turn good quality citrus brewing into baijiu. The raw material ratio of this product has reached the level of 20 pounds citrus brewing a pound Baijiu, so it can only be sold in limited quantity.in designed the bottle into a ball shape, and made irregular bulges at the shoulders of the bottle, so that the shape would not look so monotonous. The shape of the bottle cap, designer directly simulated the branches of citrus, when the bottle was put into the orange bag, the bottle cap would be exposed.
Zhi Hou

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