Sergei Didyk
ESTONIA
Meet Sergei Didyk - a powerhouse of good design, creativity and innovation based in Estonia. Sergei Didyk's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Sergei Didyk's impressive haul of 2 A' Design Awards that we showcase here. Spanning across categories such as Photography, Sergei Didyk's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Sergei Didyk masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Sergei Didyk's celebration of creativity and an unyielding quest for innovation.
View Profile Consult Now Hire NowTo demonstrate different departments of the hardware store Didyk Pictures came up with the idea to present them as several plates with different hardware objects on top of them, served in a restaurant manner. White background and white dishes help to accentuate the served objects and make it easier for store visitors to find a certain department. The images were also used on 6x3 meter billboards and posters in public transport all over Estonia. A white background and a simple composition allow this ad message to be perceived even by a person in a passing by car.
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The main idea was to stand out of the mass of traditional client magazines. First of all, by the means of the unusual cover. The front cover of the TimeFlies magazine for Nordica airline features contemporary Estonian design, and the title of the magazine on the cover of each issue is handwritten by the author of the featured work. The modern and minimalistic design of the magazine covers conveys without any additional words creativity of the new airline, attractivity of Estonian nature and success of the young Estonian designers.
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