Kazuaki Kawahara
JAPAN
Meet Kazuaki Kawahara - a powerhouse of good design, creativity and innovation based in Japan. Kazuaki Kawahara's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Kazuaki Kawahara's impressive haul of 8 A' Design Awards that we showcase here. Spanning across categories such as Packaging, Art Supplies and Graphic, Kazuaki Kawahara's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Kazuaki Kawahara masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Kazuaki Kawahara's celebration of creativity and an unyielding quest for innovation.
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Hotel New Grand Ready-to-eat Meals Packaging
This product is a ready-to-eat meals package design for the only classic hotel in Yokohama. They wanted to convey the tradition and prestige of the hotel with a little wit to entertain those who saw this design. With a design based on the motif of a stockpot, this product brings the flavors of the finest dishes prepared by top chefs working in hotel kitchens to the comfort of your home. Enjoy the authentic texture of slowly simmered curry and soup whose aroma has been fully preserved.
This product is a ready-to-eat meals package design for the only classic hotel in Yokohama. They wanted to convey the tradition and prestige of the hotel with a little wit to entertain those who saw this design. With a design based on the motif of a stockpot, this product brings the flavors of the finest dishes prepared by top chefs working in hotel kitchens to the comfort of your home. Enjoy the authentic texture of slowly simmered curry and soup whose aroma has been fully preserved.
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Marais Piano cake packaging
Gift packaging for cakes (financier). The picture shows the 15-cake size box (Two octaves). Usually, gift boxes simply line up all the cakes neatly. However, their boxes of individually wrapped cakes are different. they cut costs by focusing on only one design, and in making use of all six surfaces, they were able to recreate every type of keyboard. Using this design, they can create any keyboard size, from small keyboards, to full 88-key grand pianos, and even larger. For example, for one octave of 13 keys, they use 8 cakes. And an 88-key grand piano would be a gift box of 52 cakes.
Gift packaging for cakes (financier). The picture shows the 15-cake size box (Two octaves). Usually, gift boxes simply line up all the cakes neatly. However, their boxes of individually wrapped cakes are different. they cut costs by focusing on only one design, and in making use of all six surfaces, they were able to recreate every type of keyboard. Using this design, they can create any keyboard size, from small keyboards, to full 88-key grand pianos, and even larger. For example, for one octave of 13 keys, they use 8 cakes. And an 88-key grand piano would be a gift box of 52 cakes.
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Theodorus File Box Design and Branding
Their shape creates a semicircle when three boxes are lined up, and even the insides are printed with imagery. There are four designs split between two series. The space series, which represents the brand, features the moon and the earth, while the fruit series features a watermelon and an orange. The designs tie into their client's business in the aerospace industry. They also created a logo for the brand based on the moon in Starry Night, one of Van Gogh's masterpieces.
Their shape creates a semicircle when three boxes are lined up, and even the insides are printed with imagery. There are four designs split between two series. The space series, which represents the brand, features the moon and the earth, while the fruit series features a watermelon and an orange. The designs tie into their client's business in the aerospace industry. They also created a logo for the brand based on the moon in Starry Night, one of Van Gogh's masterpieces.
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K & Q Chess stick cake packaging
This is a packaging design for baked goods (stick cakes, financiers). With a length to width ratio of 8:1, the sides of these sleeves are extremely long and are covered in a checkerboard pattern. The pattern continues onto the front, which also features a centrally located window through which the contents of the sleeve can be seen. When all eight sleeves contained in this gift set are aligned, the beautiful checkered pattern of a chessboard is revealed. K&Q makes your special occasion as elegant as the tea time of a king and queen.
This is a packaging design for baked goods (stick cakes, financiers). With a length to width ratio of 8:1, the sides of these sleeves are extremely long and are covered in a checkerboard pattern. The pattern continues onto the front, which also features a centrally located window through which the contents of the sleeve can be seen. When all eight sleeves contained in this gift set are aligned, the beautiful checkered pattern of a chessboard is revealed. K&Q makes your special occasion as elegant as the tea time of a king and queen.
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Miyabi Monaka wafer cake packaging
This is a packaging design for wafer cake filled with bean jam. The packages are designed with tatami motifs to evoke a Japanese room. They also came up with a sleeve style package design in addition to the packages. This made it possible to (1) show a traditional fireplace, a unique feature of a tea room, and (2) create tea rooms in 2-mat, 3-mat, 4.5-mat, 18-mat, and various other sizes. The backs of the packages are decorated with designs other than the tatami motif so they can be sold separately.
This is a packaging design for wafer cake filled with bean jam. The packages are designed with tatami motifs to evoke a Japanese room. They also came up with a sleeve style package design in addition to the packages. This made it possible to (1) show a traditional fireplace, a unique feature of a tea room, and (2) create tea rooms in 2-mat, 3-mat, 4.5-mat, 18-mat, and various other sizes. The backs of the packages are decorated with designs other than the tatami motif so they can be sold separately.
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The Fruits Toilet Paper Packaging
Many companies and stores throughout Japan give a roll of toilet paper to customers as a novelty gift to show their appreciation. The Fruit Toilet Paper has been designed to wow customers with its cute style, perfect for such occasions. There are 4 designs to choose from Kiwi, Strawberry, Watermelon, and Orange. Since the announcement of the design and release of the product, it has been introduced in over 50 media outlets, including TV stations, magazines, and websites, in 23 cities in 19 countries.
Many companies and stores throughout Japan give a roll of toilet paper to customers as a novelty gift to show their appreciation. The Fruit Toilet Paper has been designed to wow customers with its cute style, perfect for such occasions. There are 4 designs to choose from Kiwi, Strawberry, Watermelon, and Orange. Since the announcement of the design and release of the product, it has been introduced in over 50 media outlets, including TV stations, magazines, and websites, in 23 cities in 19 countries.
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Promise Ring Vertex Supplements Packaging
Pouch type supplements in many cases are hung on hooks when put on display. Here, they placed a 3D ring motif at the top of the package to make it appear that both the supplement package and the ring are hung on the hook to create an impressive, premium appearance. Just as the ring in the Vertex Supplements package design is called a "Promise Ring", they promise the supplements will assist in transforming the current you into the ideal you of the future and thus expresses Vertex's promise of quality and corporate vision to consumers.
Pouch type supplements in many cases are hung on hooks when put on display. Here, they placed a 3D ring motif at the top of the package to make it appear that both the supplement package and the ring are hung on the hook to create an impressive, premium appearance. Just as the ring in the Vertex Supplements package design is called a "Promise Ring", they promise the supplements will assist in transforming the current you into the ideal you of the future and thus expresses Vertex's promise of quality and corporate vision to consumers.
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Cocofamilia Logo and VI
Cocofamilia is an upscale rental apartment building for seniors. Within the logo are embedded the building's slogan ('Together, from the heart, like family') and the message 'forming a bridge to the heart'. When the 'f' is read as an 'r', and the 'a' is read as an 'o', the word 'Cocoro' - which means 'heart' in Japanese - emerges. Seeing this in conjunction with the shape of an arch bridge, as found in the 'm', reveals the 'forming a bridge to the heart' message.
Cocofamilia is an upscale rental apartment building for seniors. Within the logo are embedded the building's slogan ('Together, from the heart, like family') and the message 'forming a bridge to the heart'. When the 'f' is read as an 'r', and the 'a' is read as an 'o', the word 'Cocoro' - which means 'heart' in Japanese - emerges. Seeing this in conjunction with the shape of an arch bridge, as found in the 'm', reveals the 'forming a bridge to the heart' message.
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