Luka Balic
CROATIA
Meet Luka Balic - a powerhouse of good design, creativity and innovation based in Croatia. Luka Balic's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Luka Balic's impressive haul of 2 A' Design Awards that we showcase here. Spanning across categories such as Graphic and Packaging, Luka Balic's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Luka Balic masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Luka Balic's celebration of creativity and an unyielding quest for innovation.
View Profile Consult Now Hire NowThe negative space is used because it makes viewers curious and once they experience that Aha moment, they instantly like it and memorize it. Logo mark has initials J, M, the camera and tripod incorporated in the negative space. Since Jae Murphy often photographs children, the big stairs, formed by name, and low placed camera suggest that kids are welcome. Through Corporate Identity design, the negative space idea from the logo is further developed. It adds a new dimension to every item and makes the slogan, An Uncommon View of the Commonplace, stand true.
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Rudy & Billy is wine brand that serves wine in a beer bottle, targeting young people who search for the beer alternatives. Merged letters depict blending between the elegance of wine and practicality of a beer bottle. The idea of "turning wine clichés upside down" is expressed through logo mark which looks the same when standing up and upside-down. Because it looks the same even when turned upside-down, it also has the meaning of "never being down". It communicates positivity and encouragement to overcome any problems, invites users to enjoy their life and have fun.
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