SID LEE
CANADA
Meet SID LEE - a powerhouse of good design, creativity and innovation based in Canada. SID LEE's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in SID LEE's impressive haul of 1 A' Design Awards that we showcase here. Spanning across categories such as Packaging, SID LEE's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, SID LEE masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores SID LEE's celebration of creativity and an unyielding quest for innovation.
View Profile Consult Now Hire NowSID LEE Toronto developed the brand identity and packaging design for Blue Goose, a Canadian-based organic and natural food company that specializes in high quality beef, chicken and fish. Design inspiration came from visiting a Blue Goose farm in British Columbia; seeing the land, the environment, and how well the animals were being treated. The brand’s story is embedded in all aspects of its identity and packaging, with the use of hand-drawn illustrations to provide a rich and detailed representation of the natural environment and excellent conditions in which the animals were raised.
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