Alessandro Luciani Designer
ITALY
Meet Alessandro Luciani Designer - a powerhouse of good design, creativity and innovation based in Italy. Alessandro Luciani Designer's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Alessandro Luciani Designer's impressive haul of 8 A' Design Awards that we showcase here. Spanning across categories such as Interior, Alessandro Luciani Designer's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Alessandro Luciani Designer masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Alessandro Luciani Designer's celebration of creativity and an unyielding quest for innovation.
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Spazio Lenovo Flagship store
The human centered design, wanted to create a common thread, shortening the distance between the outside world, en plein air, and that of the interior, closed, typical of a traditional store. A functional environment contaminated by the 13 columns of real vertical green present inside, by a floor that evokes that of the gardens, by LED light wires, dichroic glass and large video walls for a completely digital communication. The space has been optimized to make it easy for people to move from one activity to another. The different areas have been designed to offer immersive experiences.
The human centered design, wanted to create a common thread, shortening the distance between the outside world, en plein air, and that of the interior, closed, typical of a traditional store. A functional environment contaminated by the 13 columns of real vertical green present inside, by a floor that evokes that of the gardens, by LED light wires, dichroic glass and large video walls for a completely digital communication. The space has been optimized to make it easy for people to move from one activity to another. The different areas have been designed to offer immersive experiences.
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Huawei Technologies Experience Store
Innovation, design, and eco-sustainability. Eco-sustainable materials with a low environmental impact such as glass, present in most of the walls and in the tables enriched by the "Digital Labels" upgradable by a remote management system technical features with a surface of over 40 sqm in HD. Finally, the complex integration between technologies and "vertical garden with plants and real flowers" has allowed to create something unique and spectacular thanks to the inclusion nested within it of some video led flowers that where custom-made products exclusively for Huawei.
Innovation, design, and eco-sustainability. Eco-sustainable materials with a low environmental impact such as glass, present in most of the walls and in the tables enriched by the "Digital Labels" upgradable by a remote management system technical features with a surface of over 40 sqm in HD. Finally, the complex integration between technologies and "vertical garden with plants and real flowers" has allowed to create something unique and spectacular thanks to the inclusion nested within it of some video led flowers that where custom-made products exclusively for Huawei.
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Dr. Fleming Pharma&Healthcare Pharmacy Concept
Transformation of the traditional pharmacist-client relationship, so we focused our attention on a revolutionary vision aimed at removing all the hierarchical and psychological barriers usually existing between the patient and the pharmacist, through the creation of a human and equal relationship in which the Man represents the real center. This new philosophy will therefore lead the Pharmacist to welcome his potential clients and interact with them on an equal level, giving more attention to their personal health needs as well as the sales aspects.
Transformation of the traditional pharmacist-client relationship, so we focused our attention on a revolutionary vision aimed at removing all the hierarchical and psychological barriers usually existing between the patient and the pharmacist, through the creation of a human and equal relationship in which the Man represents the real center. This new philosophy will therefore lead the Pharmacist to welcome his potential clients and interact with them on an equal level, giving more attention to their personal health needs as well as the sales aspects.
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PIRELLI TYRES SHOPPING EXPERIENCE SHOP CONCEPT
The inspiring principles of the project consist in transforming the prospective clients’ approach towards their tire-dealers and directly involving them in the choice/purchase process. We tried to add new tools which can provide new experiences. Feeling through feelings. Perceiving through the 5 senses. Visual Merchandising. Communication. Products. Environment. Finding a new way of communication, more effective than the simple gadgets which invade the tyres sector, but leaving, however, its technical characteristics and charm unchanged.
The inspiring principles of the project consist in transforming the prospective clients’ approach towards their tire-dealers and directly involving them in the choice/purchase process. We tried to add new tools which can provide new experiences. Feeling through feelings. Perceiving through the 5 senses. Visual Merchandising. Communication. Products. Environment. Finding a new way of communication, more effective than the simple gadgets which invade the tyres sector, but leaving, however, its technical characteristics and charm unchanged.
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Inspirational Hub Grottini Showroom Brand Space
We could call it the showroom Version 3.0, but that would just not be enough.The new emotional environment is not simply an exhibition space but rather a setting in which visitors can interact and experience a social moment in which to exchange. Most importantly, it is where they can draw on contamination from all over the world, this being the origin of any winning idea today. Within this space, there is no lack of opportunity for visitors to have some fun, experimenting and playing with materials in order to create new outlooks and colours combinations.
We could call it the showroom Version 3.0, but that would just not be enough.The new emotional environment is not simply an exhibition space but rather a setting in which visitors can interact and experience a social moment in which to exchange. Most importantly, it is where they can draw on contamination from all over the world, this being the origin of any winning idea today. Within this space, there is no lack of opportunity for visitors to have some fun, experimenting and playing with materials in order to create new outlooks and colours combinations.
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GOLDART Jewelry & Diamonds Flagship Store
• The uniqueness of the design is represented by the original solution found to symbolize the matter transformation giving birth to the final product (the diamond). • The cobweb-like element characterizing the ceiling, gradually splits into the final 8 lines decorating the floor and ideally giving birth to an octagonal diamond (the central counter).
• The uniqueness of the design is represented by the original solution found to symbolize the matter transformation giving birth to the final product (the diamond). • The cobweb-like element characterizing the ceiling, gradually splits into the final 8 lines decorating the floor and ideally giving birth to an octagonal diamond (the central counter).
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U-BOAT Watch Flagship Store
Prestigious international brand of watches Made in Italy – U-BOAT by Italo Fontana. Create a luxurious and original store that respects and transmits the brand values and its history. To emphasize the product as a "first lady" - Merge of history and tradition, convey modernity and originality - To strengthen the Brand, Creating a comfortable atmosphere in an prestigious environment that lets the customer Immerse in the world U-BOAT.
Prestigious international brand of watches Made in Italy – U-BOAT by Italo Fontana. Create a luxurious and original store that respects and transmits the brand values and its history. To emphasize the product as a "first lady" - Merge of history and tradition, convey modernity and originality - To strengthen the Brand, Creating a comfortable atmosphere in an prestigious environment that lets the customer Immerse in the world U-BOAT.
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Innovative Hospitality & Welness Dental Centre
Innovative Dental Centre based on the principles of hospitality and wellness, IDC program consists in a series of services, solutions, applications, new processes of interactive communication, information and prevention, available for the clients of the center and also concerns the society and its problems related to care and prevention. The IDC is conceived to become a real social laboratory integrating culture, information, medical practices and clients, with the aim of enhancing the interaction between the medical staff and the group of present and future clients.
Innovative Dental Centre based on the principles of hospitality and wellness, IDC program consists in a series of services, solutions, applications, new processes of interactive communication, information and prevention, available for the clients of the center and also concerns the society and its problems related to care and prevention. The IDC is conceived to become a real social laboratory integrating culture, information, medical practices and clients, with the aim of enhancing the interaction between the medical staff and the group of present and future clients.
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