Sinong Wu
CHINA
Meet Sinong Wu - a powerhouse of good design, creativity and innovation based in China. Sinong Wu's design journey has been nothing short of spectacular, marked by a tireless pursuit of excellence. This dedication is clearly mirrored in Sinong Wu's impressive haul of 4 A' Design Awards that we showcase here. Spanning across categories such as Packaging, Sinong Wu's work stands as a living testament to a steadfast commitment to design excellence, serving as a beacon of inspiration for designers globally. With each project, Sinong Wu masterfully blends form and function, crafting designs that are not only aesthetically pleasing but also functional and timeless. This approach underscores Sinong Wu's celebration of creativity and an unyielding quest for innovation.
View Profile Consult Now Hire NowShanxi Province is one of the most important cradles of Chinese Baijiu culture. This product comes from Shanxi. The brand originated from the Ming Dynasty in 1529 and has a history and culture of over 500 years. The design inspiration comes from the regional characteristics of Shanxi (such as Taihang Mountains), classical architecture of the Ming Dynasty, and furniture; in color matching, color contrast is used to enhance the brightness and contrast of the box and bottle shapes, creating a visual impact. The design style is antique and brings consumers a kind of Eastern classical beauty.
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Lu Zu 30 is a commemorative wine for the 50th anniversary of the establishment of the distillery, designed with luxurious classical elements. The design integrates regional culture and Baijiu culture, and takes into account environmental protection, cost control and other aspects. The hourglass is combined with a red ribbon. The hourglass represents time, the red ribbon represents celebration, half a century of heritage and craftsmanship. The box shaped design visually resembles a classical Chinese building, bringing a sense of ceremony and luxury experience to consumers.
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Tianyoude 4600 is a Qingke liquor packaging that integrates the local regional characteristics and brand culture with creative design, fully blending into the natural ecosystem. The designer starts from the local ecological environment for creativity, presenting the visual effect of the plateau completely to consumers. Meanwhile, the interactive opening method has a strong visual impact, further deepening users' impression of this packaging design. It is designed with recycled and remade environmentally friendly corrugated paper.
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This is the packaging design of Chinese wedding banquet and love Baijiu. In China, the design style of traditional wedding banquets and love wine packaging has made some young consumer groups feel tired. Designers hope to break through traditional styles and bring new experiences to young consumers through interesting and interactive designs. This design is more like a program, creating an atmosphere. Compared with similar products, this design is more targeted, conveying a sense of ritual in love through interactive concepts, and targeting a more specific audience.
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